Mike Ashley’s Frasers ups stake in Hugo Boss as takeover pressure mounts

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Mike Ashley's Frasers has been on a bid spree in recent weeks (Lucy North/PA Wire)https://www.cityam.com/wp-content/uploads/2026/07/Mike-Ashley.jpg?w=1107" />

Frasers Group has pushed its stake in Hugo Boss above the threshold forcing it to make an offer for the whole firm, piling pressure on the German fashion house to accept its £1.7bn bid.

The fashion group, which owns Sports Direct and Flannels, said on Tuesday that it had bought 2.5m new shares in Hugo https://www.cityam.com/mike-ashleys-frasers-ups-stake-in-hugo-boss-as-takeover-pressure-mounts/">[...]

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