Diamonds for sale: lab-grown gem auctions are all over TikTok right now, but some aren’t happy about it
Streamed auctions offer a cheap way to buy the precious gems, but experts warn that quality is not guaranteed
The first time Andrea Greenhill came across a livestream auction for lab-grown diamonds while scrolling on TikTok, she was stunned.
While the diamond engagement ring her husband proposed with years ago had cost thousands of dollars, these loose lab-grown diamonds were selling in seconds at a fraction of the price.
“I have two rings that are both natural diamonds and cost a fortune,” she said.
I saw the prices they were going for in the auctions, and I was like, “This is insanity.’”
https://www.theguardian.com/technology/2026/aug/22/tiktok-auctions-lab-grown-diamonds">Continue reading...