Spider‑Man: Brand New Day shatters records

Spider‑Man: Brand New Day debuted on 1 August to an unprecedented $168 million domestic box‑office total on its first day, surpassing the previous record set by Avengers: Endgame.

Industry analysts predict the film will exceed $1 billion in global earnings within its opening weekend, cementing it as the most successful superhero launch of the decade.

The success reflects both the franchise’s enduring popularity and the effectiveness of Marvel’s integrated marketing campaign.