Seoul's Jung District expands Dynamic Travel Pass, adding spa, cable car packages

The Jung District Office in central Seoul announced Monday a major expansion of its mobile tourism pass, doubling its product offerings to capitalize on a postpandemic rebound in domestic and international travel.

The "Seoul Jung-gu Tour Pass," initially launched in April of last year, will expand from two options to four.

The system offers prepaid, time-limited mobile entry and discounts to local attractions, restaurants and cultural experiences.

District officials said it has sold 5,500 passes since its inception, providing a measurable boost to smaller alleyway businesses that traditionally sit in the shadow of major commercial strips.

Under the new tier system, the district will continue to offer its basic 24-hour pass for 9,900 won ($7.30).

It has introduced a Namsan Cable Car package for 21,900 won, a "K-jjimjilbang" package for 21,900 won featuring free admission to the popular Sparex traditional bathhouse in Dongdaemun and a comprehensive all-inclusive pass for 30,900 won.

The expansion is specifically engineered to diversify the foot traffic of international visitors, whose iti