‘Toy Story 5’ Goes All In on Merch: From Lego and Funko to Away Luggage and Pandora Jewelry

Variety Variety

For a movie about toys coming to life, it’s no surprise that “Toy Story 5” has inspired a blockbuster-worthy merch rollout ahead of its theatrical release next weekend.

But the lineup goes well beyond the expected special-edition Uno cards, Funko Pops and Lego sets that typically accompany a long-awaited franchise release.

Less obvious brands have […]

Read full article at Variety →