OpenAI shifts focus to business-oriented products for profitability

OpenAI executives say they will introduce a new artificial intelligence model for “high-value professional work” as the company faces heightened competition with rival Anthropic in attracting corporate customers to adopt AI assistants in their workplaces.

OpenAI boasts of more than 900 million weekly users of its core ChatGPT product, but Chief Financial Officer Sarah Friar said about 95% of them “don’t pay anything” for the popular chatbot.

While all those interactions build habits and reliance, they also strain the costly computing resources needed to power the company’s AI systems and highlight the need for big business customers to help pay the bills.