Apple CEO Tim Cook may have just confirmed what Americans fear most about AI datacenters: This is a hundred-year flood
Apple has raised prices on Macs and iPads by 15% to 25%, blaming a surge in memory and storage chip costs driven by the AI data-center boom.
CEO Tim Cook told The Wall Street Journal the increases were "unavoidable," calling the component price spike "a hundred-year flood." DRAM and NAND prices have quadrupled in a year. iPhone prices are unchanged for now, but Apple hinted more hikes are coming.
Apple Raises Mac and iPad Prices Up to 25%
- Apple, Microsoft hike prices over surging chip costs Al Jazeera —
- Apple increases prices for Macs and iPads, blaming a shortage of memory chips ABC News —
- Apple raises prices on Macs and iPads amid the AI boom Bangkok Post —
- Apple is hiking prices and blaming AI. How much will it cost Canadians? Global News —
- Apple shares slide as it raises iPad and MacBook prices Irish Times —