Ann Patchett on selling books

C-SPAN C-SPAN — 1min

C-SPAN’s “America’s Book Club” — Author Ann Patchett discusses what she believes drives book sales: “Books are a word-of-mouth product like nothing else.

You can have the best publicity campaign, promotional campaign, and the book will flop.”
 
Watch the full interview SUNDAY at 6 & 9 pm ET/PT on C-SPAN.

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