PwC consulting overhaul reveals AI reckoning for the Big Four

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Big Four giants' structures are under strain. https://www.cityam.com/wp-content/uploads/2024/08/Big-Four-1.jpg?w=1107" />

The influx of AI is putting the Big Four’s structures under strain, and cracks are beginning to appear in their consultancy divisions.

The industry is facing a storm of problems, including over-recruitment during the pandemic, low staff attrition rates due to economic issues, and a drop in fees as the impact of AI feeds through, https://www.cityam.com/pwc-consulting-overhaul-reveals-ai-reckoning-for-the-big-four/">[...]

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