What’s inside the World Cup ball? A look at the hidden tech

Name: What’s inside the World Cup ball? A look at the hidden tech
Uploaded: 2026-07-09T20:22:00+00:00
Description: The World Cup ball is doing more than keeping play moving. Hidden inside is a sensor that tracks every touch, helping match officials make faster and more accurate decisions.

AP News — Jul 09, 20:22 PM — 1min

The World Cup ball is doing more than keeping play moving.

Hidden inside is a sensor that tracks every touch, helping match officials make faster and more accurate decisions.