Ikea Korea slashes prices on bestsellers amid inflation squeeze

The Korea Herald The Korea Herald

Ikea Korea is rolling out its latest round of permanent price cuts as inflation squeezes household budgets, sticking to the low-price philosophy at its core, the furniture giant said Thursday.

The retailer is employing roughly 1.8 billion won ($1.3 million) to cut prices on 161 products by an average of 15 percent, targeting bestsellers in storage, mattresses, lighting and beds, even as inflation strains household budgets. "Providing well-designed, functional and quality home furnishing products

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