Memory prices are bad news for Android brands but may actually help Apple

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Apple recently https://9to5mac.com/2026/06/25/apple-price-increases-mac-ipad-more/" rel="noreferrer noopener" target="_blank">increased the prices of most of its products, from the Apple TV and HomePods through iPads and Macs to the Vision Pro. https://9to5mac.com/guides/iphone/" rel="noreferrer noopener" target="_blank">iPhones have so far escaped the increases, but that will likely change in September.

You’d think that would be bad news for the company, reducing demand – but ironically, increasing memory costs might actually end up boosting iPhone sales …