Drake Teases 'Iceman' with Ice Sculpture

Toronto police were called for crowd control after fans used pickaxes and hammers on the sculpture, creating a dangerous situation as large chunks of ice began to fall.

A Twitch streamer eventually claimed to have retrieved a package from the structure that revealed the album's release date as May 15.

The marketing campaign has gone viral, with fans worldwide tracking the melting progress of the ice block. 'Iceman' marks Drake's first full-length project since his 2024 releases and has been highly anticipated by the music industry.