Sport Business World

LIV Golf Funding Doubts

LIV Golf Funding Doubts

The rebel tour is currently holding a tournament in Mexico City, but the atmosphere has been clouded by uncertainty over its long-term viability.

Star player Jon Rahm has brushed off the concerns, stating he is focused on his game, but other players are reportedly anxious about the tour's potential demise.

Critics of the Saudi-funded project argue that it was always a 'tawdry' exercise in sportswashing that was destined to fail.

Meanwhile, the PIF is reportedly shifting its focus toward other sports, including cricket, as it reassesses its massive investment in professional golf.

LIV Golf
Professional golf tour
Public Investment Fund
Sovereign wealth fund owned by Saudi Arabia
Scott O'Neil
International sports executive
Jon Rahm
Spanish professional golfer