Sport Business Middle East

LIV Golf future in doubt

LIV Golf future in doubt

The future of the breakaway LIV Golf circuit is increasingly uncertain amid reports that its Saudi backers are reconsidering their massive investment in sports.

While CEO Scott O'Neil sought to reassure employees that the 2026 season remains uninterrupted, he notably failed to mention plans for 2027.

The potential withdrawal of funding comes as the PIF shifts its strategy toward generating financial returns rather than cultural influence.

If the tour collapses, dozens of high-profile players who defected from the PGA Tour could find themselves in career limbo.

LIV Golf
Professional golf tour
Public Investment Fund
Sovereign wealth fund owned by Saudi Arabia
Scott O'Neil
International sports executive
Saudi Arabia
Country in West Asia