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Allbirds pivots to AI business
The decision comes as Allbirds struggles with declining sales and a falling stock price in the competitive apparel market.
Management believes that leveraging its existing supply chain expertise for AI data centers represents a more viable long-term strategy.
The pivot has been met with skepticism from some market analysts who question the company's ability to compete in the high-tech sector.
Despite the concerns, the announcement initially triggered a massive speculative surge in the company's shares.
Allbirds
Fashion brand and trademark owned by Allbirds, Inc.
Fashion brand and trademark owned by Allbirds, Inc.