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Xbox Slashes Game Pass Prices

Under the leadership of new CEO Asha Sharma, Xbox is attempting to win back players by making its flagship subscription service more affordable.

Game Pass Ultimate will drop from $30 to $23 per month, essentially reversing a controversial price hike from last year.

The trade-off for this discount is the removal of 'Day One' access for future Call of Duty releases, which will now be held back for approximately one year.

This strategic shift highlights the company's struggle to balance high-budget content costs with subscriber growth.

Dropping Game Pass's Price Is a Great First Step to Fixing Xbox's Problems IGN — Apr 21, 20:51 PM
Xbox Game Pass Now Costs Less, but That Doesn’t Mean It’s a Good Deal Gizmodo — Apr 21, 20:30 PM
Xbox Game Pass Ultimate's price was too expensive for too many fans Polygon.com — Apr 21, 20:50 PM
Xbox Game Pass price cut: Microsoft has ‘good news’ and ‘bad news’ for gamers Times Of India — Apr 21, 16:49 PM
Microsoft is cutting Game Pass Ultimate prices by $7 a month, but dropping Call of Duty at launch Quartz — Apr 21, 17:48 PM
Microsoft removes Call of Duty from Game Pass, lowers subscription pricing Ars Technica — Apr 21, 18:18 PM
Game Pass Gets Price Drop, New Call Of Duty Games No Longer Included Gamespot — Apr 21, 16:01 PM
New Call of Duty games will no longer be part of Xbox’s Game Pass The Guardian — Apr 21, 16:00 PM
Microsoft Drops Price of Xbox Game Pass Ultimate IGN — Apr 21, 16:00 PM
Xbox Cuts Game Pass Price, Will No Longer Include New ‘Call of Duty’ Bloomberg — Apr 21, 16:00 PM

Evan-Amos, Public domain

Xbox 360
Microsoft's seventh-generation and second home video game console

Microsoft
American multinational technology corporation

Asha Sharma
American business executive

Call of Duty
Video game franchise