Sport Business

LIV Golf funding to end in August

LIV Golf funding to end in August

O'Neil insisted that the league is operating as 'business as usual' but acknowledged that structural changes are coming that may require raising outside capital.

Players, including Jon Rahm, have expressed a desire to focus on competition despite the mounting financial uncertainty.

The tour is currently facing a new lawsuit from a former business partner, adding to its legal and economic woes.

Industry experts suggest the Saudi fund is undergoing a 'value realization' phase, potentially making the expensive golf project expendable.

LIV Golf
Professional golf tour
Scott O'Neil
International sports executive
Public Investment Fund
Sovereign wealth fund owned by Saudi Arabia
Jon Rahm
Spanish professional golfer