Business US & Canada

Nike to Cut 1,400 Jobs

Nike to Cut 1,400 Jobs

The job cuts, which account for about 2% of Nike's total staff, will primarily affect the company's technology and manufacturing departments.

An internal memo revealed that the layoffs are part of a broader turnaround plan aimed at modernizing operations and improving efficiency.

Nike shares have lost significant value over the past three years, with competitors like Hoka and On gaining market share.

This latest reduction follows an earlier round of 800 job cuts in January.

Nike Coolcaesar, CC BY-SA 4.0
Nike
American athletic equipment company
Hoka
Athletic shoe company from France
Ontario
Province of Canada