GTA 6 price under consideration

Strauss Zelnick, CEO of Take-Two Interactive, has sparked discussion in the gaming community regarding the eventual price tag for Grand Theft Auto 6.

During a recent industry event, Zelnick emphasized that Rockstar Games is aiming to create the most spectacular piece of entertainment on Earth, which may justify a higher-than-average price point.

While he did not confirm a specific figure, his comments suggest that the traditional $70 standard for AAA games could be exceeded for the massive open-world title.

Zelnick also teased the possibility of future sequels for other fan-favorite franchises like L.A. Noire, though he remained non-committal on specific timelines.