Digiday

• Future of Marketing Briefing: Soccer’s World Cup buzz isn’t moving needle on Premier League ad spend Digiday — Aug 28, 04:01 AM
• Carhartt aligns with the NFL through the tradespeople building Highmark Stadium Digiday — Aug 28, 04:01 AM
• Creator industry admits that fee pricing is out of control, but can’t agree on a fix Digiday — Aug 28, 04:01 AM
• How one app is putting performance at the center of its CTV strategy Digiday — Aug 27, 15:36 PM
• Three years after Kokai, The Trade Desk is betting on refinement with Zuma Digiday — Aug 27, 13:01 PM
• Media Briefing: The post-traffic era of the open web is taking shape Digiday — Aug 27, 04:01 AM
• The case for and against the ‘programmatic-ification’ of the creator economy Digiday — Aug 27, 04:01 AM
• ‘Inside, most of them are dumpster fires’: Confessions of a frustrated indie agency ad exec Digiday — Aug 27, 04:01 AM
• Dentsu expands and consolidates its commerce and retail media offering under new leadership Digiday — Aug 26, 04:01 AM
• Why more celebrity-led brands are shutting down Digiday — Aug 26, 04:01 AM
• Future of TV Briefing: Which agency team(s) should be responsible for YouTube Shorts? Digiday — Aug 26, 04:01 AM
• USA Today Co. is reformatting content to attract more AI licensing deals Digiday — Aug 26, 04:01 AM
• Digiday+ Research: The marketers’ 2026 guide to retail media marketing, including The Home Depot, Milani Cosmetics and Tinuiti Digiday — Aug 26, 04:01 AM
• The case for and against turning off Google crawlers Digiday — Aug 25, 04:01 AM
• X creates a new revenue model for creators — but will it actually win them over? Digiday — Aug 25, 04:01 AM
• In Graphic Detail: How AI search has impacted the web traffic of over 50 advertisers Digiday — Aug 25, 04:01 AM
• Ad Tech Briefing: AI advertising’s measurement problem is really a governance problem Digiday — Aug 25, 04:01 AM
• Walmart finally starts supporting Apple Pay and Google Pay Digiday — Aug 25, 04:01 AM
• AI Marketing Strategies: From experimentation to execution with Samsung, Bayer, David’s Bridal and Dolce&Gabbana Beauty Digiday — Aug 24, 15:58 PM
• Media Buying Briefing: Legal woes can hurt a holdco, but will it matter to clients? Digiday — Aug 24, 04:01 AM
• The IAB is developing a framework to tackle AI advertising measurement Digiday — Aug 24, 04:01 AM
• The new AI playbook: The rules brands are setting around customer-facing content Digiday — Aug 24, 04:01 AM
• OpenAI is sharpening its focus on enterprise advertisers Digiday — Aug 24, 04:01 AM
• WTF are fandoms, and why are marketers chasing them? Digiday — Aug 24, 04:01 AM
• Future of Marketing: For the source of Nike’s decline, ignore the easy answers Digiday — Aug 21, 04:01 AM
• Discord adds lower funnel with outcomes push Digiday — Aug 21, 04:01 AM
• Walmart gets close to $3 billion in tariff refunds Digiday — Aug 21, 04:01 AM
• For brands, the creator ambassador is becoming a creator executive Digiday — Aug 21, 04:01 AM
• Inside toy brand Sticki Rolls’ YouTube strategy to win over Gen Alpha Digiday — Aug 21, 04:01 AM
• Why fragmented buyer signals are holding back B2B marketing Digiday — Aug 20, 16:31 PM
• Media Briefing: Ads for AI agents have a measurement problem Digiday — Aug 20, 04:01 AM
• The winners and losers of YouTube’s view count and monetization overhaul Digiday — Aug 20, 04:01 AM
• Target plans to lower prices after receiving almost $1 billion in tariff refunds Digiday — Aug 20, 04:01 AM
• Butler/Till extends agentic media buying tests into audio with iHeartMedia Digiday — Aug 20, 04:01 AM
• Creators are moving into brands’ AI search playbooks Digiday — Aug 20, 04:01 AM
• OpenAI’s ads business hits Europe at the six month mark Digiday — Aug 19, 05:01 AM
• DiVine, Vine’s spiritual successor, won’t rule out ads Digiday — Aug 19, 04:01 AM
• ‘Waste in the system’: Why Georgia-Pacific is holding out on buying agents Digiday — Aug 19, 04:01 AM
• As AI automates everything, The Atlantic is building games by hand Digiday — Aug 19, 04:01 AM
• Future of TV Briefing: YouTube Shorts gains ad dollars but needs to crack social budgets Digiday — Aug 19, 04:01 AM
• OpenAI builds offerings on consent as it expands ChatGPT ads to Europe Digiday — Aug 18, 17:08 PM
• How publishers can strengthen connections with advertisers in the AI era Digiday — Aug 18, 14:00 PM
• ANA updates efforts to standardize retail media network measurement Digiday — Aug 18, 09:01 AM
• Marketers embrace AI across workflows, but questions over guardrails and job impacts remain Digiday — Aug 18, 04:01 AM
• How Unilever detergent brand Persil measures sports sponsorship impact Digiday — Aug 18, 04:01 AM
• Ad Tech Briefing: TV measurement’s competitive reset gathers pace (with more job cuts) Digiday — Aug 18, 04:01 AM
• How DTC startups are using AI to scale more efficiently Digiday — Aug 18, 04:01 AM
• Sport is marketing’s greatest opportunity — and its greatest activation challenge Digiday — Aug 17, 19:01 PM
• New court filings detail how WPP’s turnaround stalled — from the inside Digiday — Aug 17, 04:01 AM
• Media Buying Briefing: How ‘outcomes’ has become the latest term to be overused Digiday — Aug 17, 04:01 AM
• USA Fencing relies on creators to attract new fans ahead of the 2028 Olympics Digiday — Aug 17, 04:01 AM
• How H&M, Chobani, UrbanStems and Teleties are refining their partnership strategies Digiday — Aug 17, 04:01 AM
• Creators build GEO strategies to get discovered by brands and agencies in AI search Digiday — Aug 17, 04:01 AM
• Brand marketers are adopting fan-first social media strategies Digiday — Aug 17, 04:01 AM
• European publishers are getting hit harder by AI bot scraping, report finds Digiday — Aug 14, 04:01 AM
• Future of Marketing Briefing: The public ad tech era is over Digiday — Aug 14, 04:01 AM
• An anatomy of the creator brand trip’s midlife crisis Digiday — Aug 14, 04:01 AM
• The consumer journey is CPG marketing’s ‘North Star’ — and why brands can’t discount promotion strategies Digiday — Aug 13, 19:00 PM
• Moloco launches an agency partner program, in part to expand beyond mobile programmatic Digiday — Aug 13, 04:01 AM
• Media Briefing: Publishers are replacing Google with a little bit of everything Digiday — Aug 13, 04:01 AM
• By the numbers: Wall Street’s tough assessment of ad tech Digiday — Aug 13, 04:01 AM
• Brands can’t just flip the ’employees as creators’ switch Digiday — Aug 13, 04:01 AM
• CMOs are struggling to link AI visibility with sales Digiday — Aug 13, 04:01 AM
• Walmart-backed gaming publication lays off editorial team Digiday — Aug 13, 04:01 AM
• Build or buy: Inside indie agency Mod Op’s AI infrastructure Digiday — Aug 12, 04:01 AM
• Walmart finally lets advertisers exclude certain search terms Digiday — Aug 12, 04:01 AM
• Lifestyle brand Stanley 1913 adapts its marketing for the AI search era Digiday — Aug 12, 04:01 AM
• Future of TV Briefing: In TV ad market’s swing to streaming, cheap inventory is in demand Digiday — Aug 12, 04:01 AM
• Why agentic media buying is becoming a client-by-client configuration job Digiday — Aug 11, 04:01 AM
• Perplexity blocks Time’s ads served to AI agents, calling them ‘deceptive’ Digiday — Aug 11, 04:01 AM
• S4 and Monks are trying to get ahead of rising AI token costs Digiday — Aug 11, 04:01 AM
• Experian retires the Audigent brand, folding it into Experian Marketing Services Digiday — Aug 11, 04:01 AM
• Ad Tech Briefing: More take-private deals are on the horizon, here’s what to look out for Digiday — Aug 11, 04:01 AM
• Media Buying Briefing: How Instrument won Croc’s business in a day Digiday — Aug 10, 04:01 AM
• Why Georgia-Pacific bet the future of programmatic on supply, not demand Digiday — Aug 10, 04:01 AM
• Meet the interior design creator who made a reluctant pivot that paid off Digiday — Aug 10, 04:01 AM
• Zoom relies on creators to boost AI search results Digiday — Aug 10, 04:01 AM
• OpenAI is coming for SMB advertisers Digiday — Aug 10, 04:01 AM
• The Trade Desk is betting part of its recovery on measurement nobody can argue with Digiday — Aug 07, 04:01 AM
• Nielsen to take DoubleVerify private for $2.15 billion as public ad tech stocks stumble on mixed Q2 earnings Digiday — Aug 07, 04:01 AM
• Future of Marketing Briefing: Creator agencies are becoming entertainment studios — brands are footing the bill Digiday — Aug 07, 04:01 AM
• Clients are hungry for AI visibility aids, but buyers are skeptical of specialized markdown ads Digiday — Aug 07, 04:01 AM
• By the numbers: How marketers are building the infrastructure for AI search Digiday — Aug 07, 04:01 AM
• Data specialist Ideally wants research to be used at the start of the creative process Digiday — Aug 07, 04:01 AM
• Your favorite beauty brands are now also entertainment brands Digiday — Aug 07, 04:01 AM
• ‘It will take a few years’: WPP CEO Cindy Rose says outcome-based pay is still years away Digiday — Aug 06, 13:58 PM
• Media Briefing: The case for and against markdown for AI bots Digiday — Aug 06, 04:01 AM
• OpenAI brings product carousels to ChatGPT ads Digiday — Aug 06, 04:01 AM
• Why brands like Gap Inc. and Staples are inviting their employees to be creators Digiday — Aug 06, 04:01 AM
• Kroger’s AI shopping assistant has ads at launch Digiday — Aug 06, 04:01 AM
• Future of TV Briefing: Why Aéropostale is investing in creator-led episodic shows Digiday — Aug 05, 04:01 AM
• Sony is scaling up its Playstation advertising ambitions Digiday — Aug 05, 04:01 AM
• Digiday+ Research: The 2026 guide to holiday marketing strategies, including A-Frame Brands, Mastercard and Ritual Digiday — Aug 05, 04:01 AM
• Media Buying Briefing: The latest lures holding companies are using to grow principal media Digiday — Aug 03, 04:01 AM
• Who owns the creative brief? Brands and creators are renegotiating the relationship Digiday — Aug 03, 04:01 AM
• D+ Research: Marketers navigate a changing CTV landscape Digiday — Aug 03, 04:01 AM
• The case for and against agencies betting on tokens the way they bet on media Digiday — Jul 31, 04:01 AM
• Nike, Lululemon hit with lawsuits alleging deceptive ‘phantom discounts’ Digiday — Jul 31, 04:01 AM
• Future of Marketing Briefing: Media measurement is becoming an asset in boardroom theater Digiday — Jul 31, 04:01 AM
• How a fitness creator built her own global wellness platform Digiday — Jul 31, 04:01 AM
• Time has started serving ads to AI agents Digiday — Jul 30, 04:01 AM
• Media Briefing: Threatening to quit Google’s crawlers is just publishers’ new hope Digiday — Jul 30, 04:01 AM
• OpenAI’s ChatGPT reaches the coupon stage of building an ad business Digiday — Jul 30, 04:01 AM
• Inside Unilever’s 300,000 creator network: the logistics behind the headline number Digiday — Jul 30, 04:01 AM
• Time has started serving ads to AI bots Digiday — Jul 30, 04:01 AM
• Omnicom CEO: ‘The marketplace hasn’t seen what the cost of this AI is’ Digiday — Jul 29, 04:01 AM
• Future of TV Briefing: FreeWheel adds show-level reporting to tackle streaming’s transparency problem Digiday — Jul 29, 04:01 AM
• ‘They haven’t been given the receipts’: Why one brand is auditing its DSPs for greater transparency Digiday — Jul 28, 18:11 PM
• WTF is the IAB’s Redefining Media Types standard? Digiday — Jul 28, 04:01 AM
• OpenAI is already building the org chart of a mature ad business Digiday — Jul 28, 04:01 AM
• Ad Tech Briefing: Google is morphing from media to tech, adland braces for impact Digiday — Jul 28, 04:01 AM
• D+ Research: Brands expand creator marketing strategies Digiday — Jul 28, 04:01 AM
• How AI costs are quietly reshaping principal media deals Digiday — Jul 27, 04:01 AM
• Media Buying Briefing: Why Omnicom merged Mediahub and Hearts & Science Digiday — Jul 27, 04:01 AM
• Kai Cenat’s Streamer U was a ‘masterclass’ for brands looking to tap content creators Digiday — Jul 27, 04:01 AM
• Mythbusters: AI visibility’s biggest misconceptions Digiday — Jul 27, 04:01 AM
• Michaels claims Google-powered AI assistant doubles conversion rate of traditional search Digiday — Jul 27, 04:01 AM
• Future of Marketing Briefing: The case for and against the death of the big brand ad Digiday — Jul 24, 04:01 AM
• Google quietly gives ground on PMax controls Digiday — Jul 24, 04:01 AM
• Kroger’s new CEO, a Walmart veteran, is focused on speed and execution Digiday — Jul 24, 04:01 AM
• Media Briefing: Brand authority and trust are becoming publishers’ newest AI assets Digiday — Jul 23, 04:01 AM
• As athletes embrace owned media properties, they’re pushing for more involved brand deals Digiday — Jul 23, 04:01 AM
• In Graphic Detail: The real impact of creators at the World Cup Digiday — Jul 23, 04:01 AM
• TikTok’s Kat Marquez unpacks NBA and WNBA creator deal Digiday — Jul 23, 04:01 AM
• Lifestyle brand Stanley uses AI behind the scenes — but execs claim it won’t touch ad creative Digiday — Jul 23, 04:01 AM
• Why agencies are taking a hybrid approach to synthetic audience research Digiday — Jul 22, 04:01 AM
• Fears of Big Tech bias underpin debates around W3C’s Attribution API Digiday — Jul 22, 04:01 AM
• Mastercard is tapping foodie creators to drive awareness and adoption Digiday — Jul 22, 04:01 AM
• How Bloom Nutrition is expanding internationally Digiday — Jul 22, 04:01 AM
• Albertsons’ new ‘micro sitcom’ is a big deal for retail media Digiday — Jul 22, 04:01 AM
• Future of TV Briefing: The streaming ad industry finally has levers to pull on quality Digiday — Jul 22, 04:01 AM
• The upfront market is nearly done, as sports acts as both negotiation driver and obstacle Digiday — Jul 22, 04:01 AM
• ‘We’re starting to wonder’: Ad industry chases AI value as usage outpaces proof Digiday — Jul 21, 04:01 AM
• In Graphic Detail: AI visibility is no longer about referral traffic Digiday — Jul 21, 04:01 AM
• Ad Tech Briefing: Apple’s continued interest in ads Digiday — Jul 21, 04:01 AM
• As AI automates media work, Omnicom Media is rethinking the agency business model Digiday — Jul 21, 04:01 AM
• W3C Attribution API prompts debate over the future of web measurement Digiday — Jul 21, 04:01 AM
• Nike versus Adidas: Which brand won the World Cup? Digiday — Jul 21, 04:01 AM
• Five things the World Cup taught marketers about creators Digiday — Jul 20, 04:01 AM
• ‘It’s a CEO conversation,’ Accenture and Whalar on their playbook for the creator economy Digiday — Jul 20, 04:01 AM
• Media Buying Briefing: China remains a tough market for holding companies to figure out Digiday — Jul 20, 04:01 AM
• WTF: W3C’s Attribution API? Digiday — Jul 20, 04:01 AM
• Future of Marketing Briefing: What World Cup breakout stars Haaland and Zlatan can teach marketers about sports stardom Digiday — Jul 17, 04:01 AM
• Walmart reveals soccer fans’ World Cup shopping habits Digiday — Jul 17, 04:01 AM
• WTF is LLM honeypotting? Digiday — Jul 17, 04:01 AM
• Rather than going with the crowd, marketers are now questioning measurement ambiguity Digiday — Jul 16, 17:28 PM
• The state of agentic storefronts: How AI agents guide shoppers on frictionless, full-funnel journeys Digiday — Jul 16, 14:46 PM
• Media Briefing: AI visibility is becoming publishers’ newest currency Digiday — Jul 16, 04:01 AM
• Creators are crashing through Hollywood, but there’s a ceiling Digiday — Jul 16, 04:01 AM
• Stagwell is building its own AI media curation marketplace Digiday — Jul 16, 04:01 AM
• Why a once-anonymous creator unmasked herself to build a bigger media brand Digiday — Jul 16, 04:01 AM
• Digital video ad spending is booming – trust in premium inventory isn’t. Digiday — Jul 15, 04:01 AM
• Future of TV Briefing: The M&A match game (summer 2026 edition) Digiday — Jul 15, 04:01 AM
• Reddit questions if AI data deals could hurt its ad business Digiday — Jul 15, 04:01 AM
• Brands won this season of ‘Love Island USA’ Digiday — Jul 15, 04:01 AM
• Publisher ad supply fell by up to 40% in Q2 as AI search choked the open web Digiday — Jul 15, 04:01 AM
• What Ally Bank learned from building a sports marketing strategy before the market caught up Digiday — Jul 14, 04:01 AM
• Inside the newsroom push to turn print reporters into video talent Digiday — Jul 14, 04:01 AM
• ‘Future of targeting’: Media agencies tentatively explore vector-based planning Digiday — Jul 14, 04:01 AM
• SharkNinja’s new growth strategy runs through comedy creators Digiday — Jul 14, 04:01 AM
• Ad Tech Briefing: Private equity’s ad tech playbook returns Digiday — Jul 14, 04:01 AM
• How streaming creators built a new broadcast blueprint at the World Cup Digiday — Jul 13, 04:01 AM
• Media Buying Briefing: How Mediasense and other consultancies are girding for a busy second-half Digiday — Jul 13, 04:01 AM
• NASCAR rebuilds its commercial engine to tempt back motorsports fans Digiday — Jul 13, 04:01 AM
• WTF is SPUR’s publisher-run Content Telemetry Framework? Digiday — Jul 13, 04:01 AM
• The Home Depot sees Hispanic market as a ‘huge growth opportunity’ Digiday — Jul 10, 04:01 AM
• Future of Marketing Briefing: The ad industry’s next mediapalooza is loading Digiday — Jul 10, 04:01 AM
• Platforms’ AI dilemma: scale without sameness Digiday — Jul 10, 04:01 AM
• Nike versus Adidas: Who’s spending more in race to claim the World Cup crown? Digiday — Jul 10, 04:01 AM
• To manage 300,000 creators, Unilever automates everything but the relationship Digiday — Jul 10, 04:01 AM
• Advertisers look for advantage in Sky’s ITV deal Digiday — Jul 09, 04:01 AM
• OpenAI set to expand ads to France, Germany and Ireland Digiday — Jul 09, 04:01 AM
• Media Briefing: Declared ‘good bots,’ mixed-use crawlers, gray scrapers – how AI accesses publisher content Digiday — Jul 09, 04:01 AM
• D+ Research: Marketers hesitate to adopt AI for influencer and CTV marketing Digiday — Jul 09, 04:01 AM
• Advertising’s confidence problem, according to the man who used to price its stocks Digiday — Jul 08, 04:01 AM
• Criteo is subject to a takeover bid, further proving private equity’s continued interest in ad tech Digiday — Jul 08, 04:01 AM
• What’s really driving Europe’s €131 billion ad boom Digiday — Jul 08, 04:01 AM
• How Bandit Running is expanding internationally while staying hyperlocal Digiday — Jul 08, 04:01 AM
• Dentsu strikes Meta deal to build plumbing for mass influencer activation Digiday — Jul 07, 08:01 AM
• Dollar Shave Club’s bet: AI makes agencies optional, not obsolete Digiday — Jul 07, 04:01 AM
• “Brands recognize the cultural dominance of podcasts”: global podcaster Mel Robbins talks AI, ad budgets and audience ownership Digiday — Jul 07, 04:01 AM
• Ad Tech Briefing: Corporate America finally buys into soccer as a mainstream sport; shadier elements of the ad industry are obliging Digiday — Jul 07, 04:01 AM
• Agency bosses say the AI gap with clients is only getting wider Digiday — Jul 06, 04:01 AM
• Media Buying Briefing: It’s a world party at the World Cup, unless you’re looking to get in now Digiday — Jul 06, 04:01 AM
• WTF is AI poisoning? Digiday — Jul 06, 04:01 AM
• Hot Ones creator Sean Evans on YouTube vs. TV, the interview boom and what comes next Digiday — Jul 06, 04:01 AM
• In Graphic Detail: The state of streaming highlights the power of creators Digiday — Jul 06, 04:01 AM
• Future of Marketing Briefing: Why Bose is building an entertainment company Digiday — Jul 03, 04:01 AM
• Electronic Arts is betting that in-game ads can out-earn CTV Digiday — Jul 03, 04:01 AM
• Media Briefing: ‘Surveillance pricing’ laws are coming for dynamic subscription strategies Digiday — Jul 02, 04:01 AM
• Nike says it expects $986 million in IEEPA tariff refunds Digiday — Jul 02, 04:01 AM
• Why brands are bringing creators to the World Cup sidelines Digiday — Jul 02, 04:01 AM
• The rise of pharma ad tech Digiday — Jul 02, 04:01 AM
• What will NBCU’s conscious uncoupling from Comcast mean for brands? Digiday — Jul 01, 07:12 AM
• Creators aren’t just in marketing’s entertainment era. They’re driving it Digiday — Jul 01, 04:01 AM
• The Economist’s launches new audio and video tier targeting younger subscribers Digiday — Jul 01, 04:01 AM
• OpenAI looks beyond a single ad format with image, video and conversational ads in the works Digiday — Jul 01, 04:01 AM
• How beauty brands are popping up around World Cup festivities Digiday — Jul 01, 04:01 AM
• How Time and others are rebuilding parts of the web for AI agents Digiday — Jul 01, 04:01 AM
• Future of TV Briefing: The 5 biggest news stories of 2026 so far Digiday — Jul 01, 04:01 AM
• Digiday+ Research: The marketers’ 2026 guide to creator marketing, including Duolingo, Ulta and YouTube Digiday — Jul 01, 04:01 AM
• OpenX hunts new CEO after parting ways with Matt Sattel as chief executive Digiday — Jun 30, 19:00 PM
• NFL, Verizon, NBCUniversal and Adobe are among the 2026 Digiday Content Marketing Awards Winners Digiday — Jun 30, 16:52 PM
• NFL, Verizon, NBCUniversal and Adobe are among the 2026 Digiday Content Marketing Awards Winners Digiday — Jun 30, 16:52 PM
• How 3 brands are using TikTok Shop to expand abroad Digiday — Jun 30, 10:47 AM
• ‘There’s two ways to build these platforms’: OpenAI’s ads boss David Dugan on going the other way Digiday — Jun 30, 04:01 AM
• OpenAI ads boss David Dugan on third-party measurement: ‘it’s a natural step’ Digiday — Jun 30, 04:01 AM
• Streaming is the next frontier for Walmart’s, Kroger’s ads businesses Digiday — Jun 30, 04:01 AM
• Ad tech Briefing: Walmart’s Vibe deal is a reminder not to spend too long courting Madison Avenue Digiday — Jun 30, 04:01 AM
• How the Chicago Bulls retooled their sponsorship business to meet CMO data demands Digiday — Jun 30, 04:01 AM
• Cannes Briefing: The Cannes confessional Digiday — Jun 29, 04:01 AM
• Cannes Briefing: The Cannes confessional Digiday — Jun 29, 04:01 AM
• ‘A Super Bowl every two days’: Inside Unilever’s 50,000-creator World Cup play Digiday — Jun 29, 04:01 AM
• Media Buying Briefing: The holdco tech heads expound on the ups and downs of building AI Digiday — Jun 29, 04:01 AM
• Cannes Briefing: Creativity is moving beyond the agency model Digiday — Jun 26, 04:01 AM
• Inside the infrastructure behind Unilever’s creator force Digiday — Jun 26, 04:01 AM
• Amazon expands media footprint with iHeart sales deal and new TV outcome tool Digiday — Jun 26, 04:01 AM
• Nike versus Adidas: Who’s winning the World Cup’s brand head to head? Digiday — Jun 26, 04:01 AM
• Future of Marketing Briefing: CMOs are still haunted by hard questions about value of ad creative Digiday — Jun 26, 04:01 AM
• Cannes Briefing: Creators didn’t come to Cannes for parties this year. They came for briefs. Digiday — Jun 25, 04:01 AM
• The hunt for a post-LiveRamp successor is already underway Digiday — Jun 25, 04:01 AM
• At Cannes, Omnicom Media and NBCU say they’re crafting dynamic contextual ads for content Digiday — Jun 25, 04:01 AM
• Google’s World Cup brand counterattack highlights shifting search behavior Digiday — Jun 25, 04:01 AM
• Meta courts agencies with expanded ad tools while AI reshapes the industry Digiday — Jun 25, 04:01 AM
• Media Briefing: Inside publishers’ real Cannes agenda – AI money vs agentic hype Digiday — Jun 25, 04:01 AM
• Walmart buys ‘the Google Ads of streaming’ Vibe in a deal tipped at a $1 billion-plus valuation Digiday — Jun 24, 08:43 AM
• Agencies look to AI agents for edge, but must fend off brands looking to in-house with the same tech Digiday — Jun 24, 04:01 AM
• Spotify rebuilds ad business around automation, AI to secure bigger media budgets Digiday — Jun 24, 04:01 AM
• Omnicom Media and Paramount partner on dynamic fixed ad units in the streamer’s premieres Digiday — Jun 24, 04:01 AM