FTC sues Amazon over alleged secret ad scheme that extracted tens of billions from sellers

Neowin — Sep 01, 03:52 AM

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According to FTC's complaint, Amazon altered its traditional second-price auction model in 2019 by introducing internal "soft reserve prices" to inflate bidding prices. https://www.neowin.net/news/ftc-sues-amazon-over-alleged-secret-ad-scheme-that-extracted-tens-of-billions-from-sellers/">Read more...

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FTC and states sue Amazon over ad pricing

• US states, consumer watchdog file lawsuit against Amazon for manipulating advertising prices Times Of India — Sep 01, 05:15 AM
• US FTC sues Amazon over alleged $20 billion ad overcharging scheme Business Standard — Sep 01, 03:23 AM
• Amazon hit with US suit over alleged manipulation of ad auctions Malay Mail — Sep 01, 02:10 AM
• WTF is the Amazon ad surcharge lawsuit? Digiday — Sep 01, 04:01 AM
• How Amazon’s ‘Secret’ Ad Pricing System Worked, According to the FTC Wall Street Journal — Sep 01, 02:25 AM