US states, consumer watchdog file lawsuit against Amazon for manipulating advertising prices
The Federal Trade Commission, along with twenty-two states, has initiated legal action against Amazon, alleging that the retail giant manipulated online auctions and charged excessive fees to advertisers.
It's claimed that Amazon profited significantly by altering auction outcomes to favor higher bids.
Amazon has refuted these claims, labeling the lawsuit as a misguided and misinterpreted move, following a recent FTC settlement concerning Prime subscriptions.
FTC and states sue Amazon over ad pricing
- FTC sues Amazon over alleged secret ad scheme that extracted tens of billions from sellers Neowin —
- US FTC sues Amazon over alleged $20 billion ad overcharging scheme Business Standard —
- Amazon hit with US suit over alleged manipulation of ad auctions Malay Mail —
- WTF is the Amazon ad surcharge lawsuit? Digiday —
- How Amazon’s ‘Secret’ Ad Pricing System Worked, According to the FTC Wall Street Journal —