Woolworths Misleading Prices

The Australian Competition and Consumer Commission (ACCC) opened its blockbuster case in federal court on Tuesday.

Lawyers for the watchdog used a packet of Oreos to illustrate how prices were allegedly hiked before being 'discounted' to a higher-than-previous price.

Woolworths is accused of contravening its own guidelines and misleading millions of shoppers.

The trial is being closely watched as a test of consumer protection laws amid a national cost-of-living crisis.